Empowering the People Analytics Community
SPA commits to fostering a vibrant, inclusive community where professionals thrive through resources, support, stewardship, and opportunities that elevate people analytics globally.
2020
FOUNDED
23
LEADERS
FREE
MEMBERSHIP
10+
MEET-UPS
Why SPA Was Founded
“A centralized, vendor-neutral space where people of all levels can communicate, network, and grow.”
— Founding Vision
The organization emerged to address a gap in the people analytics field. While the sector experienced significant growth, existing meet-ups and events lacked consistency and relied heavily on vendor participation.
SPA was created as a vendor-neutral alternative — a space dedicated to authentic learning, connection, and professional growth for people analytics practitioners at every level.
The ABC Framework
Three pillars that guide everything we do
Awareness
Advocacy for people analytics importance in strategic decisions
- Promotes people analytics' strategic importance in organizational decision-making
- Emphasizes ethical data use, responsible practices, and inclusive workplaces
Betterment
Research and innovation supporting evidence-based HR
- Supports evidence-based HR practices and continuous improvement
- Offers workshops, certifications, and learning platforms
Community
Networking platforms for practitioners and leaders
- Connects practitioners, academics, and industry leaders
- Values diverse voices and perspectives
- Makes analytics knowledge accessible to organizations of all sizes